Privacy policy

Last updated: August 2026

Vendors 44 (“we”, “us”, or “our”) is committed to protecting your personal data in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

1. Who We Are

We are an online retailer operating at shop.vendors44.com. We offer products through two fulfilment models: a dropshipping model, where orders are fulfilled by third-party international suppliers on our behalf, and a local wholesale model, where products are sourced and supplied by local wholesalers.

2. Data We Collect

  • Identity & Contact: Name, email address, phone number, billing and delivery address.
  • Transaction Data: Order details, payment method (we do not store card details), and purchase history.
  • Technical Data: IP address, browser type, device information, and cookies.
  • Marketing Preferences: Your opt-in/opt-out status for marketing communications.

3. How We Use Your Data

  • To process and fulfil your orders, including sharing necessary details with our suppliers (e.g., DSers, CJ Dropshipping) for fulfilment.
  • To communicate order updates, shipping notifications, and customer support.
  • To send marketing emails where you have consented (you may unsubscribe at any time).
  • To improve our website and services using analytics tools (e.g., Google Analytics, Google Tag Manager).
  • To comply with legal obligations.

4. Third Parties We Share Data With

  • Shopify Inc. — our e-commerce platform provider.
  • Dropshipping suppliers (e.g., DSers, CJ Dropshipping) — for order fulfilment.
  • Mailchimp — for email marketing (where consented).
  • Google LLC — for analytics, advertising, and Google Shopping.
  • Payment processors — for secure payment handling.

We do not sell your personal data to third parties.

5. International Transfers

As we use international suppliers and service providers, your data may be transferred outside the UK. Where this occurs, we ensure appropriate safeguards are in place in accordance with UK GDPR.

6. Data Retention

We retain your personal data for as long as necessary to fulfil the purposes outlined in this policy, or as required by law (typically up to 7 years for financial records).

7. Your Rights

Under UK GDPR, you have the right to: access, correct, or delete your data; restrict or object to processing; and data portability. To exercise your rights, contact us at info@vendors44.com.

8. Cookies

We use cookies to improve your browsing experience and for analytics and advertising purposes. You can manage cookie preferences via your browser settings.

9. Contact Us

For any privacy-related queries or to exercise your rights, please contact us at info@vendors44.com.

If you are unhappy with how we handle your data, you have the right to lodge a complaint with the Information Commissioner’s Office (ICO) at ico.org.uk.

Vendors 44 is a trading name of Silicon Web & Graphic Design Ltd.